Platform Expands from Self-Service Intelligence to Full-Scale Campaign Execution

Philadelphia, PA – February 3, 2026 – Out2Win, an intelligence platform for athlete marketing, today announced the launch of its Managed Service offering, expanding beyond its self-service platform to provide end-to-end campaign execution for brands activating around major sports moments.

The launch follows successful national campaigns executed by Out2Win for select brand partners, including a College Football Playoff activation for Amazon and a Super Bowl campaign featuring NFL athletes Kenneth Walker III and Kayshon Boutte.

During the College Football Playoff campaign, Out2Win activated 54 college athletes across 12 schools, delivering 7.9 million impressions, with performance exceeding industry benchmarks on both engagement and cost efficiency.

"Brands weren't just asking for better data. They were asking for a system behind execution," said Jack Adler, Founder & CEO of Out2Win. "Our Managed Service offering formalizes what we've been doing across the biggest moments in sports – from the College Football Playoff to the Super Bowl and into March Madness – by combining our intelligence platform with repeatable execution that delivers measurable results."

Platform-Powered Execution

Out2Win was originally built as an athlete intelligence platform to help brands identify, evaluate, and price athlete partnerships using proprietary performance data. Recent campaign performance demonstrated that applying that intelligence through a systematic execution model is critical to scaling athlete marketing effectively.

Unlike traditional influencer agencies that rely on manual processes and existing relationships, Out2Win uses AI and proprietary data to power athlete selection and campaign execution. Brands receive full platform access throughout campaigns, including real-time performance dashboards.

Availability

Out2Win’s Managed Service is now available to select brand partners following recent national campaigns. The company plans to expand service availability through 2026 as it scales operations around major moments on the sports calendar.

For more information, visit out2win.io/managed-service.

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About Out2Win

Out2Win is an end-to-end athlete marketing platform designed to help brands, talent agencies, and universities plan, execute, and measure athlete partnerships with greater transparency and efficiency. The platform provides data and tools for athlete discovery, evaluation, pricing, content tracking, and performance reporting across college and professional sports.

In addition to its technology platform, Out2Win offers a Managed Service for partners seeking full-service execution. The Managed Service combines Out2Win’s proprietary intelligence with hands-on campaign management, allowing partners to run athlete campaigns at scale while maintaining visibility into performance and outcomes.